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Gen Z is Forcing a Rebuild of the Martech Stack in Higher Ed and Beyond
MarTech.org Forget polished brochures — Gen Z wants TikToks and texts. Here’s how to rebuild your martech stack for them.
6/9/2025
  • Digital Strategy
  • Education
Primacy Announces Ryan Saghir as Vice President of Performance Marketing
Primacy Primacy is proud to welcome Ryan Saghir as its new Vice President of Performance Marketing.
6/9/2025
  • Marketing
  • Digital Strategy
  • Primacy
Can Higher Ed Re-engage Stop-out Students and Help Them Graduate?
Volt Education Allison Minutillo, CMO, shares actionable strategies for financial services and education leaders to re-engage stop-out students and help them complete their degrees.
2/4/2025
  • Branding
  • Education
  • Financial Services
  • Marketing
  • Primacy
Primacy Announces Promotion of Meaghan Shanley to Chief Operating Officer
Primacy Hartford, CT (November 13, 2024) — Primacy , a nationally recognized top-tier digital agency , is proud to announce that Meaghan (Meg) Shanley, formerly the Senior Vice President of Experience and...
12/11/2024
  • Marketing
  • Primacy
Primacy Promotes Shanley To COO
MediaPost Digital agency Primacy has selected Meaghan (Meg) Shanley as its Chief Operating Officer.
11/19/2024
  • Marketing
Engaging the Decision-Makers
Inside Higher Ed VP of Education Erin Simmons shares essential strategies for higher education institutions to better engage parents—from clear financial communication to fostering community.
11/12/2024
  • Education
  • Primacy
  • Marketing