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Marketing at Two Altitudes: Balancing Short-Term Promotion and Long-Term Branding in Health Care Marketing
Strategic Health Care Marketing In our latest article, we discuss the concept of marketing at two altitudes, allowing clients to simultaneously invest in brand-level marketing and granular, service-based marketing.
Primacy Celebrates Winning 2 Awards at the 39th Annual Educational Advertising Awards
Primacy Our team's expertise in the education industry was on full display as we secured a Gold Electronic Advertising Award and a Bronze Website Award.
Embrace the Madness: How all institutions can capitalize on March Madness
Inside Higher Ed VP of Education, Aaron Blau, shares his thoughts on how all institutions, regardless of size or basketball competitiveness, can capitalize on the thrill of March Madness.
Connecticut Children’s New Website Mirrors Its Reality
eHealthcare Strategy & Trends VP of Health, Matt Cyr, provides insight on our recent website redesign for CT Children's.
Primacy Studios "Explainer Videos" with UCM Featured on Fox 32 Chicago
Primacy Our award-winning animated series for UChicago Medicine, recently recognized by eHealthcare Strategy & Trends Leadership Awards, is now in the spotlight on Fox 32 Chicago.
Best Rich Media: Who Won, and Why?
eHealthcare Strategy & Trends In collaboration with UChicago Medicine, Primacy Studios produced a series of explainer videos resulting in winning a Best Rich Media Award at HCIC 2023.